So, you've probably heard quite a bit about the Beauty of Joseon serums, right? Korean skincare has this magical reputation for blending tradition with science, and this brand is no exception. But the real question is: do these serums actually give you that glowing, radiant skin everyone raves about? I decided to dig in, test, and break down what makes these serums tick, and whether they’re worth your time and money.
First off, the Beauty of Joseon line is inspired by the old-school Korean herbal remedies from the Joseon Dynasty. It’s like they took centuries of wisdom and bottled it up with modern skincare tech. They have a few different serums, each with its own vibe—some brighten, some soothe, some fight aging. The Glow Serum, for example, is packed with propolis and niacinamide, which are supposed to brighten your skin and keep oil in check. Then there’s the Glow Deep Serum with rice bran water and alpha-arbutin, which targets dark spots and dullness. The Calming Serum is more for sensitive or irritated skin, with green tea and centella asiatica, and the Revive Serum uses ginseng and snail mucin to help with skin repair and anti-aging.
What I really liked about these serums is that they’re clean—no parabens, no sulfates, no artificial fragrances. For anyone with sensitive skin, that’s a huge plus because you don’t want to add more irritation to the mix.

Now, let’s talk ingredients because that’s where the magic happens. Ginseng root water is a big deal here. It’s like the superstar of Korean skincare, known for its antioxidant powers and ability to boost skin elasticity. It’s supposed to help smooth out fine lines and keep your skin hydrated. Then there’s snail mucin—yes, snail slime! It sounds weird, but it’s actually amazing for repairing skin, boosting collagen, and making your skin feel super smooth.
Niacinamide is another hero ingredient. It’s like the multitasker of skincare: brightens your skin, controls oil, reduces dark spots, and strengthens your skin barrier. Propolis, which is basically bee glue, has antibacterial and anti-inflammatory properties, so it’s great if you’re dealing with acne or redness.
Rice bran water and alpha-arbutin team up in the Glow Deep Serum to tackle pigmentation and brighten your complexion gently but effectively. And for those with sensitive skin, centella asiatica and mugwort are like calming balms—they soothe irritation and help your skin bounce back faster.
What’s cool is how these serums feel on the skin. They’re lightweight, watery, and absorb quickly without leaving any sticky or greasy residue. I personally hate when serums feel heavy, so this was a big win. You can easily layer them under your moisturizer or sunscreen without feeling weighed down.
From my experience and from what I gathered reading other user reviews, the Glow Serum is a favorite for oily or acne-prone skin because it helps control shine and calms breakouts without drying you out. The Glow Deep Serum is more for those patient enough to wait a few weeks to see their dark spots fade and skin brighten. The Revive Serum feels like a treat for tired, mature skin—it really helps with elasticity and hydration. And the Calming Serum is a lifesaver if your skin gets irritated easily or reacts to other products.
Here’s a quick rundown to help you decide which one might suit you best:
Serum | Main Ingredients | Benefits | Best For |
---|---|---|---|
Glow Serum | Propolis, Niacinamide, Turmeric | Brightening, Oil Control, Acne Relief | Oily/Combination Skin |
Glow Deep Serum | Rice Bran Water, Alpha-Arbutin | Brightening, Pigmentation Reduction | All Skin Types, Sensitive Included |
Calming Serum | Green Tea, Centella Asiatica, Mugwort | Soothing, Barrier Repair | Sensitive, Irritated Skin |
Revive Serum | Ginseng Root Water, Snail Mucin | Anti-Aging, Hydration, Repair | Dry, Mature, Sensitive Skin |
Now, I know you’re wondering how long before you see results. Honestly, it’s not magic overnight. Most people notice better hydration and smoother skin within a couple of weeks, but the brightening and anti-aging effects take a bit longer—think six to eight weeks of regular use. So, patience is key here.
One thing to keep in mind is that these serums are gentle. If you’re looking for something that works super fast like chemical peels or strong acids, this might not be it. But if you want something that nurtures your skin slowly and steadily, it’s a solid choice.
And yes, you can layer these serums. For instance, I sometimes use the Calming Serum first to calm my skin, then follow up with the Glow Serum for brightness. Just remember to patch test first because layering products can sometimes cause unexpected reactions, especially if you have sensitive skin.
Some people worry about side effects, especially since propolis is a bee product. If you have allergies to bee-related ingredients, you might want to skip the Glow Serum or test it carefully. Otherwise, these serums are pretty safe and free from harsh chemicals.

Compared to other Korean serums, Beauty of Joseon stands out because it leans heavily on traditional herbal ingredients combined with modern actives, and it’s clean and gentle. It might not blow you away with instant results, but it’s great for those who want a natural, thoughtful approach to skincare.
FAQs
Q: How soon will I see a difference?
A: Usually, hydration and texture improve within 2- weeks. For brightening and anti-aging, expect 6- weeks with consistent use.
Q: Can I use these serums if I have sensitive skin?
A: Definitely! The Calming and Revive Serums are especially formulated for sensitive skin, with soothing ingredients like centella and snail mucin.
Q: Can I layer multiple serums?
A: Yes, but go slow and patch test. For example, Calming Serum first, then Glow Serum works well for many.
Q: Are there any side effects?
A: The formulas are gentle, but if you’re allergic to bee products, be cautious with propolis-containing serums.
Q: How do these serums compare to other Korean brands?

A: They’re unique for their traditional herbal focus and clean ingredients. Results are gradual but gentle, making them great for sensitive or mature skin.
All in all, if you’re after glowing skin without harsh chemicals or irritation, Beauty of Joseon serums are worth a shot. They’re not miracle workers overnight, but with patience and regular use, they can definitely help your skin look healthier, brighter, and more radiant. Plus, there’s something comforting about using products rooted in centuries of Korean skincare tradition. Give them a try and see if your skin loves them as much as many others do!