If you're a Swiftie looking to add some Taylor magic to your wrist game, you've come to the right place! I've been collecting Taylor Swift charms for years now, and let me tell you – there are so many adorable options that won't empty your wallet.
The Best Taylor Swift Charms Under $20
Honestly, some of the cutest charms I own cost less than a Starbucks drink! You can find amazing pieces for anywhere between $ to $18, and trust me, they're just as pretty as the expensive ones.
My personal favorites include the classic "13" charms (because obviously), tiny snake pieces from the Reputation era, and those adorable butterfly charms that scream Lover vibes. Album cover miniatures are a bit pricier at around $12-18, but they're totally worth it if you want to rep your favorite era.

I usually shop on Etsy for unique pieces, Amazon for variety, and I always check local craft stores during their sales. Pro tip: join some Swiftie Facebook groups – fans trade charms all the time!
Smart Shopping on Any Budget
When I first started collecting, I had maybe $ to spend. That got me three cute charms and a basic bracelet, which was perfect for testing the waters. Now I tell newbies to start small – you don't need to buy everything at once.
If you've got around $50- to work with, you can really start building a collection that represents multiple eras. That's the sweet spot where you can mix and match different albums and create some seriously cute combinations.
For the ultimate Swifties with bigger budgets, that's when you can hunt for those rare, limited edition pieces that'll make other fans seriously jealous.
Want to save money? Follow your favorite charm sellers on Instagram – they post flash sales all the time. Also, buying right after album releases usually means themed sales and discounts.
Styling Your Taylor Swift Charms
This is where things get fun! I love layering 2- bracelets together. Mixing gold and silver actually looks really cool – don't let anyone tell you otherwise.
One thing I learned is to match your charms to whatever era you're feeling that day. Going for Red vibes? Load up on heart charms and anything red. Feeling more 1989? Break out those Polaroid and seagull pieces.
For concerts, I always go a bit extra. Friendship bracelets work as great bases, and if you can find LED charms, they're perfect for night shows. Just don't go too crazy – you want to actually enjoy the concert, not worry about your jewelry.
Building Your Era Collection
I started with just Reputation charms because that's when I became a fan, but now I've got pieces from every era. Here's what I think are the must-haves for each album:
For the country days (Debut and Fearless), you can't go wrong with cowboy boots, guitars, and those cute golden curl charms. Speak Now calls for purple everything – I have this adorable castle charm that's my absolute favorite.

Red era is probably the easiest to shop for. Red lips, broken hearts, and "22" charms are everywhere. brought us those iconic Polaroid cameras and seagull pieces that just scream New York.
Reputation was all about snakes (which I was obsessed with), crowns, and lightning bolts. Lover gave us rainbow hearts and butterflies that are honestly some of the prettiest charms out there.
The folklore and evermore eras introduced more subtle, aesthetic pieces like cardigan buttons and willow trees. These are perfect if you prefer a more understated look.
What Other Swifties Are Loving
I spend way too much time in Taylor Swift fan groups, and I've noticed some combinations that keep popping up. The "All Too Well" stack with a red scarf charm, broken heart, and " minutes" piece is incredibly popular right now.
Everyone's also obsessing over "Anti-Hero" themed bracelets with mirror charms and question marks. And don't even get me started on the "Lavender Haze" combinations – purple hearts with clouds and stars are everywhere on my Instagram feed.
If you want your bracelet to get noticed, use hashtags like #SwiftieCharms or #TaylorSwiftBracelet when you post. The Swiftie community is amazing at hyping each other up!
Gift Ideas That'll Make Any Swiftie Cry Happy Tears
Shopping for a Swiftie friend? I've got you covered. For casual fans or those just getting started, grab a friendship bracelet with a "Best Day" charm or matching "22" pieces for both of you.
If you really want to spoil someone, put together a complete era set or hunt down some concert exclusive pieces. These usually run $ and up, but the reaction is priceless.
For smaller gifts or stocking stuffers, single statement charms work great. I also love giving DIY bracelet kits – there's something special about making your own Taylor-inspired jewelry.
Switching It Up with the Seasons
I change my charm combinations throughout the year, and it keeps things fresh. Spring calls for flower charms and butterflies, while summer is all about sparkly stars and "22" vibes for that carefree feeling.

Fall is my favorite season for Taylor charms. Cardigan buttons, autumn leaves, and cozy sweater miniatures just feel right when the weather gets cooler. Winter brings out the snowflakes and "'Tis the Damn Season" themed pieces.
Your First Taylor Swift Charm Bracelet
Starting your collection can feel overwhelming, but it doesn't have to be. Pick a simple chain or elastic bracelet first – silver and gold go with everything, so you can't really go wrong.
Choose one era to start with. It could be your favorite album or just the one with the prettiest charms. I always recommend starting with a "13" charm since it's universally Taylor, plus a heart and maybe something that represents your age or birth year.
Taking care of your charms is pretty simple. Store them in a jewelry box so they don't tangle, wipe them down with a soft cloth every now and then, and keep them away from water unless they're specifically waterproof.
Making Sure You're Getting the Real Deal
Unfortunately, there are fake Taylor Swift charms out there, but they're usually pretty easy to spot. If the price seems too good to be true, it probably is. I also avoid sellers with no reviews or really blurry photos.
Good sellers have clear, detailed pictures, positive feedback, and reasonable prices. Most authentic charms fall in that $5- range I mentioned earlier. If someone's selling "official" charms for $ each, run the other way.
Getting Creative with DIY Options
Some of my favorite pieces are ones I've customized myself. You can get charms engraved with your favorite lyrics or concert dates. I have one with the date from my first Taylor concert, and it means the world to me.
For DIY projects, try painting clear charms with nail polish for custom colors, or add tiny rhinestones for extra sparkle. You can even make photo charms with mini Taylor pictures – just make sure you use a good sealant.
Don't feel like you have to stick to only Taylor charms either. I mix mine with my initials, birthstones, and other symbols that mean something to me. It makes each bracelet feel more personal and tells your own story alongside Taylor's music.
The best part about collecting Taylor Swift charms is that there's no wrong way to do it. Whether you're team gold or silver, prefer subtle or statement pieces, or want to represent every era or just your favorite one – it's all about what makes you happy when you look down at your wrist.
